A MENA Regional Overview: New Opportunities and New Audiences

A MENA Regional Overview: New Opportunities and New Audiences

The MENA (Middle East and North Africa) region contains a remarkably diverse media landscape. As international television has found new seamless and unrestricted distribution, MENA provides spectacular new business opportunities. As MENA television audiences actively seek out new formats and programming, innovative OTT and streaming options offer new ways to reach viewers across all borders. Major international broadcast brands, no longer restricted to the living room, are leveraging these new avenues with vibrant and engaging multinational content. Learn from an expert panel of MENA television industry leaders how your business – and programming – can find these engaged new audiences.

Nick Grande
Fares Sayegh
Sanjay Raina
Clive Whittingham