What is the one essential ingredient to building a global production and distribution business with a massive footprint across more than 100 countries and without an expensive M&A budget? What does it take to maintain a culture of creativity and risk-taking while keeping a sharp eye on the bottom line? Keshet International CEO Alon Shtruzman shares the secret of his company’s success – entrepreneurship – and the valuable lessons he gained in designing, launching and building a top-10 format business on par with ITV and BBC in just five years.
# Michael Schneider
# Alon Shtruzman