Hybrid virtual events to complement essential in-person meetings embracing the new normal and creating the blueprint for future online marketplaces and events

LOS ANGELES, June 29, 2020 – The National Association of Television Program Executives (NATPE), the premier global business association for content producers, distributors, streamers and buyers across all platforms today revealed its plan to launch NATPE VIRTUAL in support of two of its tentpole events, happening in-person this year – NATPE Budapest International , August 25th through 27th, 2020, and NATPE Streaming Plus September 15, 2020. Both events were postponed due to the global pandemic. 

The NATPE brand has long been recognized as a one-stop-shop in the global content marketplace, and even during challenging times, its goal remains the same: to be an ultimate resource for producers and distributors as the one-stop-shop for the business of content.  To do this, the key elements that make NATPE’s physical experience a must attend event were carefully considered when building out the virtual event strategy as online networking and marketplaces become commonplace. Utilizing the digital space created by NATPE VIRTUAL and its partners, exhibitors will be able to guide buyers through the content licensing journey from discovery, to screening, to signing terms all digitally.

In conjunction with the physical events, the highly intuitive NATPE VIRTUAL digital experience – a single portal destination – encompasses the most comprehensive ecosystem of customized tools to empower creators and distributors of all background and experience:

  • Virtual Screenings and secured licensing powered by industry leading marketplace, RightsTrade,
  • Virtual Exhibition portal with showrooms and networking lounges powered by Vision Events,
  • Virtual content sessions, webcasts and online master classes, and custom sessions in partnership with Perigon
  • Private meetings between buyers and sellers with access to meeting concierges

Said President and CEO JP Bommel, “True to our vision to be the one source for global content, Team NATPE is deploying the most comprehensive suite of virtual experiences to complement our physical events and conferences. The focus is on content and community. Virtual experiences are not intended to replace the essential face-to-face meetings but serve as an alternative platform to provide for monetization, connectivity and opportunity to distributors and buyers. NATPE VIRTUAL provides a cost-effective alternative for creators, programmers and diverse storytellers and storytellers when the desire for content has never been greater.”

About NATPE

NATPE is the largest U.S-based global content association and professional membership organization dedicated to shaping the future of content through global marketplaces and conferences, screenings, awards, and networking events, including NATPE Miami Marketplace + Conference, L.A. Screenings Independents, NATPE Budapest International and NATPE Streaming Plus.  Representing every facet of the content business, NATPE, with a history of over five decades, is committed to representing the needs of its evolving members and constituents across all platforms and to bringing them together to be the indispensable resource in the evolution of content as the conduit to connectivity, business insights and opportunity.

About RightsTrade

RightsTrade is the industry leading online marketplace for film, television and digital media distribution rights. By connecting distributors with content owners, RightsTrade makes it easier, faster and more cost-efficient for buyers and sellers to license content rights. The platform accelerates every step from lead to close and generates incremental sales for content owners.

Studios, content owners, distributors and sales agents already trust RightsTrade to promote, screen and sell 6000+ titles to a growing community of 29000+ industry executives in over 125 countries.

RightsTrade’s leadership team is focused on developing and implementing virtual marketplace tools along with year-long commercial and back-end solutions for leading film and television companies. The company has a team of executives, highly experienced across all sectors of content licensing and technology for the world’s leading media and entertainment companies.

About Vision Events

Vision Events, based in Valencia, CA has been a partner to the entertainment industry for over 35 years, providing an unmatched white glove service.  With its roots embedded in the physical trade show space, Vision Events is now recognized as the leader in the digital trade show world and is committed to providing an eco-system that will allow clients to share, sell and market content at the highest level.  Vision Events has remained a pillar during this incredibly challenging time and will continue to support the community and clients with innovative and thoughtful outreach programs.

Vision Events, based in Valencia, CA has been a partner to the entertainment industry for over 35 years, providing an unmatched white glove service.  With its roots embedded in the physical trade show space, Vision Events is now recognized as the leader in the digital trade show world and is committed to providing an eco-system that will allow clients to share, sell and market content at the highest level.  Vision Events has remained a pillar during this incredibly challenging time and will continue to support the community and clients with innovative and thoughtful outreach programs.

About Perigon

Perigon is a few-to-many webcasting solution that has the power to create a production; think of Perigon as an auditorium which has a backstage with a stage, and an audience watching the stage with the benefits of digital interaction. Perigon is the first and only webcasting solution that combines multifaceted communication with data-driven audience segmentation, allowing you to separately engage with multiple target groups in one singular, powerful event. Perigon transforms traditional webcasting into interactive, branded experiences with lasting impact and value. Beneath the surface, it combines comprehensive existing data with cumulative real-time insight, enabling marketers and communicators to shape the right messages and interactions to the right people at the right time—before, during and after the event. Built by WIN Technology, reflecting its ongoing commitment to innovation in communication, Perigon isn’t just breaking the mold; it’s casting a new one. Experiences that empower business and inspire possibilities.

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Media Contacts: 
Kevin Broderick 
The Lippin Group (LA)
kevin@lippingroup.com