Adam Ostrow joined TEGNA as chief digital officer in August 2017 and is responsible for creating, evangelizing and implementing the company’s digital vision and strategy.
Previously, Ostrow was at Mashable and was the company’s second employee. He was closely involved in virtually all aspects of developing and growing the brand and most recently served as chief strategy officer and board member, spearheading new growth initiatives including international expansion, ecommerce and creating the Mashable Studios division. He was also responsible for all strategic business development efforts, including content acquisition, distribution, and licensing deals with media companies, social networks and OTT platforms.
Ostrow joined Mashable as editor in chief, leading the company’s editorial and social strategy while overseeing the newsroom and growing its audience more than tenfold. He also authored more than 2,500 articles and managed Mashable’s social media feeds.
Ostrow has been frequently quoted by numerous major media outlets, including The New York Times, The Wall Street Journal, Bloomberg, AdAd, The Washington Post and USA Today, among many others. Adam is also a highly sought-after speaker and has made presentations at TED Global, Cannes lions, CES, SXSW Interactive, Advertising Week, Digitas NewFront and Guardian Changing Advertising Summit. He’s also spoken at events for corporations including Coca Cola, Disney, Verizon, American Express, Nike, Gillette, McGraw Hill, Yahoo, PepsiCo, Hewlett Packard and BMW.
His TED Talk, “After Your Final Status Update,” has been viewed more than 1 million times.
Ostrow is a graduate of the University of Maryland, where he earned a bachelor’s degree in Journalism. Ostrow is a member of the University of Maryland’s Merrill College of Journalism’s Board of Visitors.