While traditional television still surpasses digital video in overall consumption, savvy operators are capitalizing on new strategies to capture and retain today’s platform-agnostic viewers. Top decision-makers face rapidly-evolving challenges and opportunities in the face of changing audience behavior. Our panel of leading executives will discuss how they negotiate successful pathways to viewer engagement and how content creation and distribution has been impacted in today’s television environment.
Bruce Gersh, EVP/President, People and Entertainment Weekly, Meredith
Marc Juris, President & General Manager, WE tv
Howard Lee, President and GM, TLC and Discovery Life, TLC
Michael O’Connell, Senior Writer, Television, The Hollywood Reporter
Linda Ong, Chief Culture Officer, Civic Entertainment Group, CIVIC