Today’s films, TV Shows, and digital content rely heavily on music as integral to creative storytelling…and in many cases music becomes the story itself. Music now plays a huge part across all screens and in all genres – from scripted drama to artist discovery competitions to web-based comedic series. Last season yielded broadcast hits ranging from EMPIRE to THE VOICE to AMERICA’S GOT TALENT, each integrally centered on music and performance. The digital realm has fostered massively popular short-form content, such as CAR POOL KARAOKE. Stunning adaptions of Broadway musicals draw big numbers – and huge advertising dollars. This explosion of opportunities for artists looking for dynamic new ways to engage new fans has resulted in creativity and song craft which has transcended the “business” of music integration. We are fortunate to have leaders from every sector of the industry – from iconic performers to the most insightful executives – with us at NATPE to discuss the challenges and opportunities for artists, creators and audiences of today, and tomorrow. This is a NATPE session sure to get great attendance and buzz; an early arrival is suggested to secure your seat.
Robert Friedman – CEO, Bungalow Media + Entertainment
Emilio Estefan – Chairman, Estefan Enterprises, Inc.
David Israelite – President, National Music Publishers’ Association (NMPA)
T-Bone Burnett – , Electromagnetic Recordings
Trish Kinane – President of Entertainment Programming, FremantleMedia North America
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