Dawn of the Day of the Publisher

Dawn of the Day of the Publisher

As a distribution arm, analytics firm, and creative partner, publishers are reinventing their value in the marketplace. No longer are they just a place to buy an ad but they are guiding brands and content companies on how to connect with their audience. Whether it’s creating great mobile experiences, utilizing video content or keeping up with the rapidly changing consumer, publishers are the new pretty girl at the party. We’ll hear from well-established players and new friends as we explore the Dawn of the Day of the Publisher.