Speaker Biography

Anastasia Leng 

TitleCEO, Picasso Labs
BioAnastasia Leng is the founder & CEO of Picasso Labs, which helps brands and agencies master the art of visual communication. By combining artificial intelligence with sophisticated machine learning, Picasso Labs measures how consumers' real-time response to imagery and video changes based on the unique visual properties of each creative, across all the social, paid, and owned platforms that matter.

Picasso was selected as one of Unilever's most innovative marketing companies of 2016 and helps brands like Unilever, Louis Vuitton, Four Seasons, Tesco, and Samsung understand the visual preferences of their audience, reduce creative guesswork, and improve marketing performance.

Prior to that, Anastasia co-founded Hatch.co, an ecommerce company that was selected as one of Time Magazine’s Top 10 Startups to Watch in New York, one of TimeOut NY's Best New Shopping Sites of 2013, as well as one of the four most innovative retail companies by the National Retail Federation.

Prior to Hatch, Anastasia spent 5+ years at Google, working in New Business Development and Product Marketing. She led entrepreneurship efforts in Europe, Africa, & the Middle East and was responsible for early-stage partnerships for Google Voice, Chrome, and Wallet.

Anastasia graduated from the University of Pennsylvania with a triple major in Psychology, Sociology, and French. She’s been a nomad all her life and has lived in Bahrain, Vietnam, Hungary, Russia, France, England, and the US. She remains a mediocre tennis player and an aspiring writer.