|Bio||Mark Greenberg, President, MSGCI, is an early architect in the transformation of television networks across new platforms and technologies. Mark was part of the founding team and created the strategic blueprint for EPIX, the first network designed for linear TV, on-demand and online viewing. Under his direction, the network’s rapid growth quickly set records by turning profitable within a year of its launch.|
Adapting the distribution model for film, he brought Hollywood hits to pay TV earlier and extended the length of premium windows. A Leader in TV Everywhere, Mark oversaw a rapid expansion of EPIX across hundreds of new consumer devices, including first to launch on Xbox, PlayStation®, Roku®, which has resulted in significant increases in TV authentication for cable, satellite and telco partners. Under his leadership, EPIX programming became award winning, receiving multiple EMMY nominations for original documentaries, live music and comedy events.