Formats Futures: Buying or Selling? Creating or Adapting?
3 - 3:45 PM
Location: Karlin I, Mezzanine Level

In an age of ever increasing consolidation, reliance on major format brands has been the way forward. Increasingly, local broadcasters and producers are fighting the trend with local and original creations. Hear major industry players debate the pros, the cons and the future of formats.

Confirmed Moderator:
Ed Waller
, Editorial Director, C21 Media

Confirmed Speakers:
Luci Burnley, Senior VP, Formats, Small World IFT
Pascal Dalton, Regional Sales Director, TV Formats & New Media, Endemol Shine Group
Jennifer Ebell, Vice President, SE EMEA, ITV Studios Global Entertainment
Nathan Gibbs, Group Head of Format Acquisitions, Zodiak Media
Jerome Pichot
, SVP Formats, Sales and Acquisitions, French TV

Speaker Bios

Luci Burnley

Senior VP, Formats, Small World IFT

Simon MaxwellLuci Burnley is responsible for the sale of formats at Small World / Content Media. Since joining the team in spring 2013, Luci has successfully licensed 3 formats into UK networks including the first Thai and Romanian formats to be sold into the territory, along with deal for major networks across the world. Luci has developed formats that have been sold in the UK and US respectively. Luci’s career began in IMG Media’s Entertainment department where she became Programming Executive across a wide range of UK and US factual, scripted and formats, before taking the role of Acquisitions and Sales Manager at DRG. Luci’s role encompassed brokering output, first look and financing deals across genres, before diversifying her role into format sales, looking after format sales across the Nordics, UK and Benelux. Upon leaving DRG Luci joined the distribution arm of the Banijay Group to build their distribution base in the UK, where she handled acquisitions and sales of formats and ready-mades across the UK, Nordics and Australia.

Pascal Dalton

Regional Sales Director, TV Formats & New Media, CEE, Endemol Shine Group


As Regional Sales Director, Pascal Dalton is responsible for licensing scripted and non-scripted formats, as well as digital content from Endemol Shine Group’s IP across Central and Eastern Europe. In this role, Dalton supports Marina Williams, CEO of Central and Eastern Europe and MENA in the implementation of business strategies and plans, joint ventures and partnerships, for the development and growth of non-operational company business in the region. Dalton joined the company in January 2009 and during his time at Endemol Shine Group he has been instrumental in business growth in CEE, including two seasons of Pan- Balkan Big Brother, the launch of a production hub in the region for The Money Drop, as well as being pivotal in the rollout of the hit format Your Face Sounds Familiar. Prior to Endemol Shine Pascal worked as Head of Distribution for The Last Word, specializing in Advertiser Funded Programing, corporate production and TV Distribution.


Jennifer Ebell

Vice President, SE EMEA, ITV Studios Global Entertainment


Jennifer Ebell joined ITVS GE in 2007. She leads the SE EMEA sales team responsible for all TV, Digital, Co-Pro and Format sales for the entire GE portfolio across the region. Jennifer started her career as on screen talent for MSNBC. Prior to ITVS GE she worked in international production at E! Entertainment in Los Angeles before relocating to London as E!’s Sales Executive of CEEMA.


Jerome Pichot

SVP Formats, Sales and Acquisitions, French TV


Jerome Pichot started his TV career at CALT. He joined this French independent production company just after their launch of "CAMERA CAFÉ." Jerome led the way on licensing the format of this very short sitcom which was totally unusual at this time as scripted formats didn't exist. After the format "CAMERA CAFE" was adapted in 7 territories - and the new version, "KAAMELOTT" began strongly in both France and Italy - Jerome joined French TV to sell their newly created format "DUEL" which was sold globally, including, among other buyers, the ABC Television Network in the United States. Mr. Pichot then enlarged his competencies to produce in house game shows and take care of French TV’s international consulting business. Jerome now holds the title of SVP Formats, Sales and Acquisitions. “Format is the key element of this industry,” he states. “It’s the only way to exist as a small structure television business.”

Nathan Gibbs

Group Head of Format Acquisitions, Zodiak Media

Simon MaxwellNathan Gibbs’s career in television spans over 20 years having worked as an Executive Producer, Head of Development and Group Head of Format Acquisitions for some of the world’s leading production and distribution companies including Zodiak Media, Endemol, Fox Networks International, Southern Star, Foxtel, The Seven Network, Nine Network & Network Ten. As an Executive and Consulting Executive Producer, Nathan has worked on some of the biggest TV franchises in the world including Deal Or No Deal, Wipeout, The Money Drop, 1 V’S 100, Make Me a Supermodel, BIG BROTHER, Gladiators, DON’T TELL THE BRIDE, Undercover Boss, Beauty & the Geek, The Real Hustle and THE MARRIAGE REF. In acquisitions, he has successfully acquired many ‘must watch’ formats for his territories including SURVIVOR, The Extra Mile, DON’T TELL THE BRIDE, THE APPRENTICE, EX ON THE BEACH & 50 WAYS TO KILL YOUR MAMMY. Nathan has taken particular satisfaction in acquiring and successfully placing non English speaking formats with networks including BABES ON THE BUS from NORWAY and MARRIED AT FIRST SIGHT from Denmark.


Ed Waller

Editorial Director, C21 Media


Ed Waller is a media journalist working out of London, England. He writes for trade website/magazine C21 Media, where he is editorial director, as well as regularly contributing to UK newspapers including The Guardian, The Independent and The Sunday Times. He previously worked at trade magazines Televisual Magazine and Asia-Pacific Satellite.

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