Programming Track Description
Beyond convergence and beyond boundaries: On Day Three of NATPE 2017 we present an agenda that will provide you with a true global perspective. These far-reaching, impactful discussions showcasing leading companies will focus on international content and programming around the world. Opportunities stemming from convergence continue to provide growth potential and have resulted in successful partnerships in program formats, original content and worldwide branding initiatives. Our respected experts in “media without borders” will touch on topics such as international channels, formats, global production solutions and cross cultural advertising strategies. Who are the fearless buyers, and what goes into making the decision to pick up an idea and commit BIG dollars to see it through? And how do multiple platform technologies and social networking strategies play a role? Take advantage of this rare opportunity to see these high flying global executive leaders in one place.