AGENDA FROM OUR JULY 30, 2019 EVENT
8:30AM – 9:45AM | COFFEE & CARD EXCHANGE
Start off by learning “who’s in the room” and meet new peers.
9:45AM – 10:00AM | WELCOME & OPENING REMARKS – J.P. Bommel, President & CEO, NATPE
Phoenix Gonzalez – President, dotstudiopro.com
Tim Thompson – Co-Founder, RevThink
10:00AM – 10:30AM | KEYNOTE CONVERSATION: One on One with Rick Haskins, Head of Marketing and Digital, CW
In this “fireside chat” session CW’s Rick Haskins will discuss innovative strategies which break through the constant clutter to reach new viewers. Learn how the CW not only pioneering but thriving in the revolution disrupting today’s multiplatform landscape, and better understand why the coupling of linear TV and digital content is a perfect marriage.
Dade Hayes – Contributing Editor, Deadline Hollywood
10:30AM – 11:00AM | KEYNOTE CONVERSATION: Jeff Shultz, Chief Business Officer, Pluto TV
Andrew Wallenstein – Co-Editor-in-Chief, Variety
11:00AM – 11:45AM | PANEL: Monetization of Streaming Content
Hong Kong Trade Development Council
This candid discussion will address the ways in which business models and revenue streams continue to be disrupted across our industry. How does audience behavior impact the creative and distribution decision-making process? When determining price points, where is the “sweet spot”? And how will this ever-more competitive landscape lead to innovative thinking among media leaders moving forward?
Steven Adams – Partner, Buffalo8
Yuval Rechter – Chief Product Officer, First Media
Joshua Rangsikitpho – CTO, true[X]
Colby Smith – SVP of Content & Partnerships, ABC News
Chris Carey – Global CRO and Managing Director of Americas, BTI Studios
12:00PM – 12:40PM | PANEL: Ahead of the Curve: MVPDs and the Future of Content Delivery
Several media companies have debuted new streaming platforms in 2019, and 2020 looks to be even more robust. Consumer awareness of multiple viewing options and the burgeoning virtual market is growing. The size and momentum of the segment, including recent high-profile M&A announcements, are put into perspective by our executive panel.
Elizabeth Guider – Contributing Editor, World Screen
Fred Boxa – Chief Operating Officer , Meridian Advisory Group, LLC (MAG)
Scott Ehrlich – VP Emerging Platform Content, Sinclair
Jamie Power – Jamie Power, COO Addressable & Head of Analytics, Cadent
12:40PM – 1:10PM | KEYNOTE CONVERSATION: Inside First Media’s Path to Profitability in Television and Digital Video
First Media’s communities for the do-it-all woman deliver clever solutions for living better. From Blossom’s life hacks, So Yummy’s kitchen crafts, Blushers beauty tips and BabyFirst’s delightful baby programming, First Media’s brands make every day extraordinary. It grew from a single cable channel (BabyFirst) reaching 60+ million US homes to multiple social media brands (SoYummy, Blossom, Blusher) with over 110 million millennial viewers worldwide. Over the last three years, First Media has scaled revenue by 259% and its headcount by 563%. Its TV and video businesses are profitable. It has created consistent chart-topping video content both on its own channels and for brands like Wal-Mart, Sony, Fox and Facebook Portal. And the business is just getting started. Rechter and her team have mastered the art and science of inspiring audiences. In this session, Rechter will give an inside look at First Media’s path to profitability and how it’s translating consumer trust into new content formats, products and experiences.
Joe Flint – Media and Entertainment Reporter, Wall Street Journal
Sharon Rechter – President & Co-Counder, First Media
1:15PM – 2:30PM | LUNCH & CONVERSATION
Netflix, Greater Miami Convention and Visitors Bureau
2:30PM – 3:00PM | KEYNOTE CONVERSATION: Fireside Chat with Amy Reinhard, VP of Content Acquisition for Netflix
As Netflix’s Vice President of Content Acquisition, Amy Reinhard oversees global studio licensing for films and television series as well as local language acquisitions from Latin America, Europe, Africa, The Middle East, and India. As the worldwide media ecosystem continues to evolve, Amy and Dan Holloway will discuss navigating the nuances of licensing in different countries and building international audiences.
Dan Holloway – Executive Editor, TV, VARIETY
3:00PM – 3:30PM | KEYNOTE CONVERSATION: One on One with CBS All Access’s Julie McNamara
CBS All Access’ EVP of Original Content Julie McNamara sits down with Variety’s Executive TV Editor Daniel Holloway to discuss how the #1 broadcast network has evolved into a leader in the SVOD space and what it takes to define and grow an originals strategy that is wholly its own.
Dan Holloway – Executive Editor, TV, VARIETY
3:45PM – 4:00PM | PRESENTATION: Making Decisions with Data: Optimizing Pre-release Content Acquisitions for the Attention Economy
For an OTT platform, every content acquisition decision is ultimately aimed at driving two outcomes: Attracting new users to the platform and increasing engagement from current users. Of course, acquiring and retaining audiences needs to be accomplished with the greatest impact at the least cost. This presentation by demand data pioneers, Parrot Analytics, will showcase in-depth and actionable strategies you must consider when your goal is to attract and keep audiences.
Wared Seger – Founder and CEO, Parrot Analytics
4:00PM – 4:30PM | KEYNOTE CONVERSATION: Ben Relles, Head of Innovation, YouTube Originals
Ben Relles discusses the current strategy for YouTube Original Programming, with a focus on how the Originals team uses interactivity, authentic storytelling and scaled channels to showcase the power of the platform. The session will cover some of the product features being utilized across the slate of series and live programming.
Phoenix Gonzalez – Co-Founder & President of Sales, dotstudioPRO
4:30PM – 5:15PM | PANEL: Streaming Executives Leadership Forum
Greater Miami Convention and Visitors Bureau
Leveraging the daily swirl of industry change requires revolutionary thinking. The news is consistently filled with developments that reverberate through all segments of our industry. How do top decision-makers and leading producers deal with the challenges and opportunities of this environment? Our panel sheds light on the navigation strategies required around content creation, distribution and innovation in an age of dynamic change.
Michael O’Connell – Senior Writer, Television, The Hollywood Reporter
David B. Williams – SVP & GM, Channels, pocket.watch
Rob Holmes – VP, Programming and Engagement, Roku
Alia J. Daniels – Co-Founder & COO, Revry, Inc.
Casey Kriley – Chief Operations Officer, Magical Elves
Superna Kalle – EVP, International Digital Networks, Starz
5:15PM – 6:30PM | COCKTAILS & NETWORKING
Pluto TV, Cadent
- What’s Next? The POV from Industry Leaders
- The Creative Pipeline of Today & Tomorrow
- DTC: Audience Aggregation & Retention
- Content Migration and Distribution
- New Revenue Opportunities
- International Strategies