As director of the Hong Kong Trade Development Council (HKTDC) in the West Coast, Chris leads Hong Kong’s trade promotion programs and operations in the region, and he is responsible for facilitating enterprises in the United States to invest, trade and do business in Asia through partnership with Hong Kong.
Chris joined the HKTDC in 2000 and has proven experience in directing trade and investment promotion for various prioritized manufacturing sectors, financial services, tech commercialization, infrastructure investment as well as real estate-related services. He was posted to the HKTDC Paris Office from 2005-07 as Marketing Manager. Prior to his current role, Chris led HKTDC’s promotional program for Hong Kong’s creative industries including design, advertising and marketing services, and was actively engaged in capacity building programs for mainland Chinese enterprises to upgrade and transform.
Chris also worked for the United Nations, the Government of Hong Kong Special Administrative Region and the Hong Kong Tourism Board specializing in trade development, city branding and development.
Born and raised in Hong Kong, Chris earned his Master of Public Affairs from the Institut d’Etudes Politiques de Paris and a master’s degree in e-business from Curtin University Australia. He is an amateur trail-runner, cyclist and an enthusiast in art, culture and wine.